Diet Coke Addiction is more common that you think

Sarah JonsStuff about AddictionsLeave a Comment

Diet coke addiction?

Diet coke addiction (or other soft drinks) is quite a common problem. Maybe you struggle with something else instead; such as chocolate, crisps or alcohol?  Many of us have some form of vice.

You only need to wander round the supermarkets, to notice the stacked aisles and aisles of soft drinks. Its a billion dollar industry and now it’s going to be taxed heavily.  Just less than half of the spend goes on diet drinks.  We think they are better for us given their sugar content.

When working with clients to help them lose weight, it’s common to see large quantities of diet coke consumed on their weekly food diaries. They think of the drink as empty calories, that can help them feel full at mealtimes or during the day.

I’ve had quite a few clients contact me who need help with some form of diet soda addiction. Diet coke addiction being the most popular so far.

Diet Coke behaviours

It strikes me that the behaviours around consumption of these drinks share similarities to smoking. The morning can, (comparable to the morning cigarette). Throughout the working day, the can of diet coke sitting on the desk.  I can remember when smoking was permitted in office spaces.

A drink with each meal, as opposed to a cigarette to finish a meal.  Enormous cups of soft drinks to consume in the cinema. Who remembers when you could smoke in the cinema? Different products but similar behaviours.

Most people control their consumption, and the odd one now and again isn’t harmful. But it can increase as time passes and start to become a habit.  You know you have a problem when it’s something that you need to consume to get you through your day. When you stock pile it everywhere, or take it with you wherever you go. Continually order it in restaurants, as well as drink it regularly at home. Are you a connoisseur? Can you tell the difference between the brands of diet and regular coke? Can you tell if its’ out of a bottle or a can? Do you drink it but stop your children from drinking it?

These are all some of the tell tale signs that you’re consumption is out of control.

Diet coke & Health

We are more aware of the potential health consequences of diet sodas. Research is ongoing, but more studies show that they actually lead to weight gain. The artificial sweeteners used, cause our bodies to search for those missing calories, which means at some point we eat more to compensate.

One recent study published in the New England Journal found that some people have genes that make it more likely that they will put on weight.  Also these people are more susceptible to putting on weight through the consumption of sugary drinks. So some soft drinks pose a serious health risk for certain members of the population.

It’s not just weight gain that’s an issue, the long term side effects on consuming the different ingredients in diet drinks isn’t really understood.  I won’t dwell on this any further, but read this link from the Daily Mail for more information.

The good news is that if you want to get rid of your diet soft, or regular, drink addiction, hypnosis can help.

Hypnotherapy helps with Diet Coke

Read this news story about a women who used hypnotherapy to stop drinking diet coke, after spending over £15ok, and drinking 10 litres a day

I can’t think of any good reasons to continue drinking them, rather than as an occasional treat. They are expensive and without any health benefits.

The key is to get your unconscious mind to help you make better decisions, to stop you before you’ve bought the stuff, and to provide you with alternative choices. Making it less enjoyable and rewarding for you. Perhaps even changing how it tastes for you, making it less attractive.

If you are ready to stop,  and need some help from a London Hypnotherapist then do get in touch or give me a call on 07769 111711.

By Sarah Jons

Bill Gates and Diet Coke

It’s time to change our consumption of sodas for the greater health of society

Leave a Reply